Оснащение магазина Перекрёсток от компании «Стеллаж плюс»

( Bronnitsy, Kashirsky lane, 66 )

Perekrestok is a leading Russian supermarket chain under the management of X5 Retail Group. The first Perekrestok store was opened in 1995. Today, the range of stores includes more than 15,000 different products, among which a significant part is occupied by healthy lifestyle products, own cooking, as well as products of the "fresh" category. The company's mission is to provide customers with food products of exceptional freshness and quality.
In cooperation with the Perekrestok chain, we implement effective solutions in various stores. This case presents the solutions that we implemented in the store located at 66 Kashirsky Lane, Bronnitsy.

Task: to design and manufacture functional equipment with individual design for the exhibition of various products that can emphasize their attractiveness.

Shelves with pushers for various goods. The shelves are equipped with a special mechanism that pushes the goods forward and allows you to create a neat layout. At the same time, the goods will always remain freely available to customers.

Wooden frame of the front pillar. The use of the front rack ensures the safety of the layout, in order to visually hide it, a special frame is applied. Chipboard is used as a material for creating wooden panels, which allows you to create a presentable appearance, which is especially important when it comes to premium goods.

Roll-out baskets. The design is a metal box with a beveled front and wheels. Such baskets are installed instead of the bottom shelf of the rack. They can be pushed forward to make the selection of products more convenient.

Shopping cart for sales. The basket is made of a large metal mesh and is designed for installation on a pallet. This is a simple solution for use in the sales area to showcase promotional products, which has important advantages – low price and large capacity.

Side decorative panel on the cash register rack. For manufacturing, a metal sheet is used, on the surface of which a laminated sticker with various information is applied.

Front bumpers. The product is a metal pipe mounted on brackets. It is necessary to protect the shelves and the goods placed on them from being hit by trolleys.

The result of our work is modern commercial equipment with convenient and functional mechanisms for displaying goods, providing a presentable exposition and convenient access. The use of branding elements emphasizes uniqueness.