Vinlab is one of the largest beverage supermarket chains in Russia, part of the NOVABEV GROUP.

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Task

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Solutions we used

Side decorative panel. The sheet of metal covering the end part of the rack becomes a kind of blank sheet on which you can "draw" anything. In particular, the management of the Vinlab retail chain chose to post information about the features of sparkling wine bottles, as well as about the rules of wine tastings.
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A rack for installing a boneta (ice cream refrigerator). Such a rack is a special structure, the lower part of which does not have a back wall and shelves. This allows you to install a refrigerator. The space above the refrigerator is used rationally – there are shelves for displaying goods.
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Shelf lighting. An economical and energy-efficient LED strip is used to highlight certain shelves and present the product more advantageously.
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Wine cabinets. The most important element of the wine supermarket's sales area are refrigerated cabinets designed for storing wine. They maintain an optimal temperature, allowing the product to retain its organoleptic properties.
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A rack with a front rack. The front rack of the rack creates additional support, which is very important when laying out heavy alcoholic beverages. Additionally, the front rack can be installed on all our shelving systems. In addition to increasing the load on the shelf of the rack, the racks provide the possibility of installing end decorative panels.
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The navigation bar. Such a panel is necessary to simplify the navigation of the trading floor. Information labels are applied to the upper frieze of the front rack of the rack. To search for a product, it is enough to run your eyes along the top of the shelves.
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Shopping carts for 2 baskets. The format of alcohol markets and convenience stores is mostly located in small areas. Given the small area of the trading floor, we had to come up with a solution that would allow customers to purchase as many products as they need, but without using large shopping carts. The way out of the situation was two-level shopping carts on wheels. The ability to place two baskets at once will not limit customers and at the same time maintain maneuverability in the trading floor.
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The final result was to show an updated image of the store

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